Content Strategy and Editorial Planning training

The backbone of today’s marketing, getting your content strategy right is crucial. This Content Strategy and Editorial Planning training course will guide you through the key principles of good content marketing and help you turn your ideas into a structured plan. Can we help? Call +44 (0)20 7970 4167 or email

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How will I benefit?

Build a business case, strategy and roadmap for your content marketing efforts.

Full course outline

Develop a content strategy that ties directly into your editorial planning and content calendars.

Gain the knowledge to appropriately audit and evaluate your current content.

Create processes that will support the cost-effective generation of great content.

Extend your insights beyond current activity and plan the next steps for your brand’s content strategy.

Who should attend?

This course is ideal for anyone involved in the planning, production and creation of digital content.

“Econsultancy once again demonstrated that it is a market leader in training provision through course content and choice of trainer.”

Bespoke courses delivered in-company

This course can also be delivered exclusively for your team. In-company training ensures everyone is up to best-practice standard and you’ll benefit from a more open environment to discuss your most pressing issues.

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